1.0En Seriohttps://enserio.nl/en/Dennishttps://enserio.nl/en/author/dennis/Ciena: From Telecoms to Enterpriserich600338<blockquote class="wp-embedded-content" data-secret="fhZbrOOig5"><a href="https://enserio.nl/en/cases/ciena-from-telecoms-to-enterprise/">Ciena: From Telecoms to Enterprise</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://enserio.nl/en/cases/ciena-from-telecoms-to-enterprise/embed/#?secret=fhZbrOOig5" width="600" height="338" title="“Ciena: From Telecoms to Enterprise” — En Serio" data-secret="fhZbrOOig5" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://enserio.nl/wp-content/uploads/2018/01/newspaper-lezen.jpg19201281Campaign goals Raise Ciena’s profile through quality coverage in the business, IT trade and vertical press. Maintain a steady flow of PR activities and press articles in the core telecoms press. Align local PR with corporate campaigns and leverage centrally developed materials as much as possible. Create local story angles...