Most PR professionals and agencies agree: it matters who you know. It is a no brainer that it pays off to know who to go to with a specific topic or piece of news. If you know the right reporters or influencers, the results you achieve with PR will improve, both…
Visual storyteller Prezi, Inc. has selected En Serio as their PR partner in the Netherlands. The Amsterdam based tech PR specialist will help to raise Prezi’s profile and showcase the presentation platform’s key capabilities to existing and new Dutch users. En Serio’s task is to promote the brand in the…
To keep functioning optimally, the trick is to find an appropriate way to deal with all that stress. To-do lists help me cope, but unfortunately they usually end up in the trash quite quickly. A healthy lifestyle with plenty of exercise also helps. When I look at my colleagues everyone…
Over the past decade or so, tech PR in the Netherlands transformed. A couple of developments changed the lives of PR professionals and technology companies that are active in the Netherlands.